Baseballism Is Creating Baseball For All
Oregon may not have a baseball team (yet), but it has a successful baseball company written by Beau Eastes | photography by Brian Holstein Baseballism has retail shops in baseball hot spots around the country—Cooperstown, New York; Scottsdale, Arizona; Boston; and San Francisco to highlight a few—but its flagship store is in a beautifully renovated warehouse on Northwest 22nd and Quimby in Portland, just seven blocks from the Portland Beavers’ original stadium, Vaughn Street Park. What started out as a youth baseball camp put on by four former University of Oregon club baseball players is now a $10 million a year lifestyle brand built around America’s pastime. That means you can purchase everything from T-shirts adorned with baseball terms like “Southpaw” and “Live Life Like a 3-1 Count” to $85 leather toiletry bags. The company doesn’t have a licensing agreement with Major League Baseball, instead creating products from sayings and slogans…